“We cost less than the East and West Coast,
and we’re easier to deal with than India.”
Mary Lacity, Professor at the University of Missouri, St. Louis
Help Wanted: Rural Outsourcing
Companies wanting to cut costs but keep jobs close to home are looking at small towns and rural areas as an alternative to offshore outsourcing. There are no hard figures, but one expert estimates rural outsourcing comes out to about $100 million a year in small town America.
Small Towns, Long Hours
Online workers from small towns are logging long hours. A recent study finds that small towns match big cities in the number of online workers per capita, but those workers put in longer hours. Folks in Kanab, Utah as well as Wagoner and Newalla, Oklahoma (populations below 15,000) each worked 175 hours in January, compared to cityfolk in San Francisco (54 hours) and Los Angeles (23 hours). Even New York City (70 hours) couldn't keep up with small town workers.
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